Q4 2023 Performance of Top Theme Parks iOS Apps in Brazil

The final quarter of 2023 has shown noteworthy trends for the top theme parks apps on the iOS platform in Brazil. Sensor Tower's detailed insights reveal the performance of these apps in terms of downloads and weekly active users.

My Disney Experience saw a consistent increase in downloads throughout the quarter, starting at around 2.2K in the last week of September and peaking at nearly 3K downloads during the Christmas week. Weekly active users followed a similar upward trend, beginning at approximately 2.9K and ending the quarter with about 3.6K active users. Revenue for the app also showed an upward trajectory, with a notable rise from $10.6K to $15.6K by the end of December.

Universal Orlando Resort experienced a fluctuating pattern in downloads, with a peak of over 2.2K in the week of December 18th, compared to the starting point of 1.7K downloads at the quarter's onset. The app's weekly active users showed a stable increase, starting from around 4.3K to just under 5K by the quarter's close.

Disneyland® Paris had a varied performance in downloads, with an initial figure of approximately 1K and a spike to 1.3K in the festive week of December. Its weekly active users saw a gentle rise from 2.6K to over 3K by the year's end.

SeaWorld downloads fluctuated throughout the quarter, with an initial count of 656 and a significant jump to 1.4K around Christmas. Weekly active users mirrored this trend, starting at 878 and soaring to nearly 1.5K in the same period.

Universal Studios Hollywood™ downloads saw an initial dip from 731 to a low of 241 in late October but recovered to 990 by the third week of December. The app's weekly active users presented a steady climb from 2.7K to over 3K by the end of Q4.

For more insights and detailed analytics on app performance, Sensor Tower offers an in-depth look into the data behind these trends.